Agenda
AI-first CX, made real.
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Wednesday, March 1108:00 - 20:00 / Afterparty until 12 am
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8:00Morning Coffee & Badge pickup
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9:15Opening Keynote
09:15 - 10:15
Expert Session
Speaker: Philipp Heltewig, CAIO @NiCE & Scott Russell, CEO @NiCE
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10:15A warm welcome from your moderator
10:15 - 10:30
Host: Alan Ranger, Head of Marketing @NiCE Cognigy -
10:30Fabletics: How the world’s largest digitally native activewear brand scales retention with agentic AI
10:30 - 11:00
enterprise case study
Speaker: Jack Roberts, Senior Global Director, GMS Technology and Applications @FableticsOS
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11:00Networking, Tech Labs & Expo Zone
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11:45Lufthansa Group: Agentic AI agents take the lead in a globally unmatched Conversational AI deployment
11:45 - 12:15
enterprise case study
Speakers: Edgar Marques, Product Owner and Rosa-Maria Kern, Product Owner @Lufthansa Group
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12:15Generali: Strategy and best practices. How agentic AI turns into an enterprise growth engine
12:15 - 12:45
enterprise case study
Speakers: Cristian Sidoti, Head of AI & Automation Strategy and Adoption & Michele Loverre, Smart Process Automation Project Leader @Generali
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12:45Openreach (British Telecom): How Proactive AI took Trustpilot from 2.0 to 4.7 and saves £30M
12:45 - 13:15
enterprise case study
Speakers: Chris Herbert, Director of Customer Service @Openreach, part of British Telecom, & Giles Bryan, GM of Proactive AI @NiCE Cognigy
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13:15Networking Lunch, Tech Labs & Expo Zone
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14:45Coming soon...
14:45 - 15:15
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15:15COGNIGY: Product Keynote
15:15 - 16:00
Expert Session
Speakers: Thys Waanders, VP of Transformation & Sebastian Glock, Director of Product Marketing @NiCE Cognigy
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16:00Enterprise Expert Panel: Circle K, Careington, Vattenfall
16:00 - 16:40
Expert Session
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16:40Refreshment break
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17:10Award Ceremony & Drinks
17:10 - 17:55
Success Stories
Presenter: Matt Greenslade, Director Customer Success @NiCE Cognigy -
17:55Session Closing
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18:00Dinner, Tech Labs & Expo Zone
18:00 - 20:00
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20:00Afterparty & Entertainment
20:00 - 00:00
Entertainment
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Thursday, March 1208:00 - 17:30
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8:00Morning Coffee, Tech Labs & Expo Zone
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09:00Opening Keynote
09:00 - 09:45
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09:45Toyota: From a minor dent to a competitive advantage with a consumer-first mindset powered by CX AI
09:45 - 10:15
Enterprise Case Study
Speaker: Peter Meik, Manager Innovation & Projects @Toyota
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10:15EnBW: Scaling Conversational AI and removing the gap between expertise and execution
10:15 - 10:45
Enterprise Case Study
Speakers: : Johannes Tügel, Business Lead GenAI & Innovation, David Mathwich, Product Manager Conv. AI @EnBW Energie Baden-Württemberg AG
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10:45Networking, Tech Labs & Expo Zone
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11:30Expert PANEL
11:30 - 12:10
Expert Session
Parallel Session, Main Hall
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11:30Tech Deep Dive 1
11:30 - 12:00
Tech Deep Dive
Parallel Session, Tech Hall
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12:00Tech Deep Dive 2
12:00 - 12:30
Tech Deep Dive
Parallel Session, Tech Hall
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12:00PostNL: Inside an agentic AI strategy for personalized metachannel experiences
12:10 - 12:40
Enterprise Case Study
Speaker: Jeroen Manten, Director IT & Merel Donkers, AI Innovation Lead for Digital Channels @PostNLParallel Session, Main Hall
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12:30Tech Deep Dive 3
12:30 - 13:00
Tech Deep Dive
Parallel Session, Tech Hall
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12:40NiCE: The AI-First Contact Center
12:40 - 13:10
Expert Session
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13:00Networking Lunch, Tech Labs & Expo Zone
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14:30Schwarz Group: The path to Europe’s largest agentic AI workforce – data sovereignty meets innovation
14:30 - 15:00
Enterprise Case Study
Speaker: Christian Wuttke, Director Chat & Voice Technology @Schwarz Group
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15:00SKY: Creating the next era of CX with agentic AI
15:00 - 15:30
Enterprise Case Study
Speaker: Dennis Kubitza, Vice President Digital Experience and Christian Patz, Senior Vice President Customer Operations @SKY -
15:30Closing Keynote
15:30 - 16:00
Expert Session
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16:00Open Networking with Coffee & Cake
16:00 - 17:30
