The impact
Within the first nine weeks, over 90,000 customers initiated the process and 85% completed their meter reading submission. 65,000 were successfully authenticated, demonstrating strong adoption of the new channel.
Customer satisfaction reached 4.8 out of 5, confirming high acceptance. Drop-off rates decreased compared to traditional processes, indicating improved completion behavior across the journey.
Operationally, the fully automated flow reduces manual processing effort and increases efficiency at scale. High adoption and completion rates show that customers actively prefer the new channel, establishing WhatsApp as a viable entry point for further service use cases.
End-to-end automated submission
Guided, error-free data capture
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